Structurally Speaking

  • Client: Flatiron

Services: Print Design, Print Copywriting


Flatiron brought us on to regularly design their quarterly communications magazine Structurally Speaking, a quarterly publication that serves as a communication piece to the employees of Flatiron. Our first task as the design team was to completely redesign the magazine. The magazine had previously been done in-house and was in need of a redesign that included making the magazine fit within the existing Flatiron brand, creating readable typographic standards, and creating guidelines for the design of particular sections and features that regularly occur in the magazine.

Because we were so familiar with their brand and with the production of their magazine they asked us to regularly write certain sections of the magazine as well as provide final copy editing before the magazine goes to press.

 See writing samples from Structurally Speaking

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