Mountain Standard

  • Client: The Modbo

Services: Print Design

 

Awards:

2011 ADDY Award, Best in Show Overall

2011 ADDY Award, Gold: Advertising for the Arts & Sciences

 

The founders of Modbo and SPQR, Colorado Springs-based art galleries, asked us to create advertising collateral publicizing their art show Mountain Standard Time & Place, a special showcase of up-and-coming artists from Colorado. Modbo & SPQR are a cornerstone of the arts community and feature local artists from their collective, live performances and art classes in their galleries.

For this project we had to coordinate with the gallery to develop a design that fit with the styles of many different artists without looking like any one of them specifically. To compliment the various styles of the artists—which ranged from classic figurative and landscape painters to digital and performance artists—we chose a literal vintage image of a Colorado mountain, but manipulated the design in a surrealist fashion to give it a more contemporary feel.

 

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