Services: Logo + Identity Design
2011 ADDY Award, Gold: Logo
As new board members in 2011 to the AAF Colorado Springs chapter, we were asked to design a logo for a new regularly occurring networking event that the organization was putting together. We wanted to create something that was fun and reminiscent of ad executives from the golden age of advertising getting together to talk shop and get all boozy, so naturally, we were inspired by bar and hotel signage from the 1950′s & 60′s. It should also be noted that during this time we may have watched a few episodes of Mad Men.
All of the type in this logo is from the Lost Type Co-op, one of our favorite resources for beautiful, vintage inspired typography.